Bueno Burger is slated to open mid-May at 43rd and Peoria avenues in Glendale, featuring burgers, bratwurst, burritos, barbecue beans and beer.
It encourages its customers to “B Generous” with its huge portions and more than two dozen burger toppings, which it calls “Betterments.”
It calls its side dishes “Bueno Benefits.” And it strives to “B Economical,” with entrée prices in the $5-$7 range.
The concept comes from MaryAnne Moody, formerly a pastry chef with Elements at Sanctuary on Camelback Mountain. In a fast-casual format that Moody calls a cross between Chipotle Mexican Grill and the Valley’s legendary Chuckbox hamburger hamlet, customers order at a counter, then watch their meals be fired over mesquite wood on a centerpiece grill.
“We were sick of paying $11 to $12 for a burger,” she said. “But on the other hand, a 99-cent fast-food burger isn’t that great, either.”
On the Mexican side, there are all-beef hot dogs, including a Sonoran frank wrapped in bacon and loaded with toppings of beans, sour cream and peppers. On the burger side, look for single or double patties. Somewhere in the middle are the Bueno Beefless (a veggie burger) and a vegetarian quesadilla.
For kids, there are Bueno Banditos meals.
Details: Bueno Burger, 4407 W. Peoria Ave., Glendale. 623-937-0301, buenoburgeraz.com
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